SWOT Analysis
A SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. SWOT analysis assesses internal and external factors, as well as current and future potential.Â
A SWOT analysis is a technique for assessing the performance, competition, risk, and potential of a business, as well as part of a business such as a product line or division, an industry, or other entity.Â
 Using internal and external data, the technique can guide businesses toward strategies more likely to be successful, and away from those in which they have been, or are likely to be, less successful. Independent SWOT analysts, investors, or competitors can also guide them on whether a company, product line, or industry might be strong or weak and why.Â
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1.1Â Â Â Â Â Â Â Â Business Overview
1.2Â Â Â Â Â Â Â Â Key Objectives
1.3Â Â Â Â Â Â Â Â Funding requirements
2Â Â Â Â Â Â Business Description2.1Â Â Â Â Â Â Â Â What the Business does
2.2Â Â Â Â Â Â Â Â Why the product or service is needed
3Â Â Â Â Â Â Market Analysis3.1Â Â Â Â Â Â Â Â Who will buy
3.2Â Â Â Â Â Â Â Â Key groups of customers
3.3Â Â Â Â Â Â Â Â Competitors and how the business is different
4Â Â Â Â Â Â Team and Management4.1Â Â Â Â Â Â Â Â Business structure (e.g., sole proprietor, partnership, limited liability)
4.2Â Â Â Â Â Â Â Â Key people and their roles
5Â Â Â Â Â Â Products and Services5.1Â Â Â Â Â Â Â Â What the business offers
5.2Â Â Â Â Â Â Â Â Benefits to customers
6Â Â Â Â Â Â Sales and Marketing6.1Â Â Â Â Â Â Â Â How customers will know about the business
6.2Â Â Â Â Â Â Â Â How much the products or services will cost
6.3Â Â Â Â Â Â Â Â Plans to keep customers coming back
7Â Â Â Â Â Â Operational Plan7.1Â Â Â Â Â Â Â Â Main activities to run the business
7.2Â Â Â Â Â Business Location
7.3Â Â Â Â Â Â Â Â Tools and equipment needed
7.4Â Â Â Â Â Â Â Â Raw materials/Inputs required
7.5Â Â Â Â Â Â Â Â How and where to get raw materials
8Â Â Â Â Â Â Financial Plan8.1Â Â Â Â Â Â Â Â Starting Costs and Money Needed
8.2Â Â Â Â Â Â Â Â Expected Income
8.3Â Â Â Â Â Â Â Â List of Expenses
8.4Â Â Â Â Â Â Â Â Profit and Loss Estimate
8.5Â Â Â Â Â Â Â Â Cash Flow Plan
8.6Â Â Â Â Â Â Â Â When You Will Start Making Profit
9Â Â Â Â Â Â Learning Resources for Implementation9.1Â Â Â Â Â Â Â Â Helpful Online Courses
9.2Â Â Â Â Â Hands on Training for Your Industry
9.3Â Â Â Â Â Â Â Â Useful Books and Guides
9.4Â Â Â Â Â Â Â Â Real-Life Examples to Learn From
10Â Â Â Â Equipment and Suppliers10.1Â Â Â Â Â Â – List of Required Equipment
10.2Â Â Â Â Â Â – Potential Suppliers (Local and International)
11Â Â Â Â Implementation Plan- When and How Things Will Be Done11.1Â Â Â Â Â Â Important Steps and Who Will Do What
11.2Â Â Â Â Â Â Problems to Watch for and How to Fix Them
12Â Â Â Â Appendices12.1Â Â Â Â Â Â Supporting documents
12.2Â Â Â Â Â Â Extra information or research
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- Report Type: Business Plan
- Formats of Delivery: MS WORD and Excel
- No. of Pages: Text – 35 – 40 Pages /Excel – 8 Pages/sheets
- Publisher: Highnet Resources Ltd
- Release Date: 2022; Updated Every 3- Months
- Language: English
- Delivery time: 5 working days after payment is received.
Discover more from Highnet Resources Ltd: Business Funding Mart (BFM)
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SWOT Analysis – What is SWOT? Definition, Examples and How to Do a SWOT Analysis
Discover more from Highnet Resources Ltd: Business Funding Mart (BFM)
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