
Pitch Deck
A pitch deck presentation—also known as a startup pitch deck or slide deck—is a visual document that provides investors with essential information about your business plan, product or services, fundraising needs, and key metrics like valuation, target market, and financial goals. The best pitch decks are brief but informative and feature simple, visually appealing slides, typically created using powerpoint or a similar app.
Contents of the Pitch Deck
The best pitch decks are ones that are short and easy to follow which typically contain about 19 slides with the following information.
1. Introduction – tell people who you are and why you are here (value proposition)
2. Problem – Identify a problem your target audience faces, a gap that the market is currently not addressing.
3. Solution – identify clear solution that investors can easily follow.
4. Market Size and Opportunity – summary of the market research
5. Product – the actual product or service your business is selling
6. Traction – all about the growth of your business—the numbers of sales you’ve made, the major goals you’ve achieved till now and the next steps.
7. Team – your core team members and their profiles
8. Competition – shows who your competition is, and why you are different from them.
9. Financials – Summary of 3 statement financials (actual and 5 year model/forecast)
10. Investment and Uses of Funds – what you are using the money for
Discover more from Highnet Resources Ltd: Business Funding Mart (BFM)
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